“We think like a rodent and understand what a rodent likes. We’ve researched different flavours, different textures; wheat bait, gel bait, block bait, with different shapes to encourage gnawing. Different bait boxes to provide the ideal feeding environment. It’s all about out-thinking rodents, and our competitors.”

Best Technology, Techniques & Equipment

Alongside better planning, rodents’ natural feeding behaviour can be exploited through improved bait technology to significantly increase the speed and reliability of rodenticide consumption by rats and mice.

Natural Feeding Behaviour

Detailed welfare studies with foraging grains to improve the well-being of captive rodents show the animals' senses of feel and sight as well as taste and smell are critical factors determining the relative appeal of foods.

Sufficient variety in every aspect of a food appears to make it more immediately and universally acceptable. This helps to overcome neophobia in rats, in particular,encouraging more of them to take to a new food more readily and completely.

By maintaining their interest for longer, it also means they consume more food at a sitting and are less distracted by alternative food sources.

Maintaining interest is particularly significant with mice, given their more erratic and sporadic feeding behaviour.

Both rats and mice will consume more of a foodstuff more rapidly if it appeals to their natural foraging instinct with a variety of different looks, feels, tastes and smells.

Foraging Grain Technology >><< Integrated Control